Riyadh - Saudi Arabia

The Saudi capital, Riyadh, is preparing to host the Hotel and Hospitality Exhibition 2026, during the period from September 15 to 17, at the Riyadh International Convention and Exhibition Center, with the participation of a group of the most prominent companies and brands specialized in the hotel and hospitality sector, along with investors, developers, operators and decision-makers from inside and outside the Kingdom.

A platform that brings together major players in the hospitality sector

The exhibition is a strategic platform that brings together the most prominent players in the hospitality sector, where hotel developers meet with global operators, manufacturers and suppliers, in a space that allows the display of the latest innovations, technologies and solutions that reshape the future of the sector, from interior design and hotel equipment to tourism facility management solutions and smart operating technologies.

The hotel and hospitality sector in the region is witnessing qualitative transformations, with the increasing demand for innovative hotel experiences, and the increasing pace of investments in luxury hospitality projects and integrated resorts, which makes this exhibition an essential stop for learning about market trends and communicating with potential partners.

Riyadh...a rising destination in the hospitality sector
The organization of the exhibition in Riyadh coincides with the qualitative shift witnessed by the tourism and hospitality sector in the Kingdom, led by Saudi Vision 2030, which aims to raise the tourism sector’s contribution to the gross domestic product to 10%, and attract 150 million visits annually by 2030.

The Saudi capital is witnessing a boom in hospitality projects, with the launch of international hotels and new tourist destinations, in addition to major projects such as Qiddiya, the Red Sea and NEOM, which contribute to strengthening the Kingdom’s position as a global tourist destination, making the exhibition an ideal platform for investment, partnerships and exchange of experiences in one of the fastest growing markets in the region.

Promising investment opportunities for Arab investors

The exhibition represents a golden opportunity for Arab investors wishing to enter the Saudi hospitality market, which continues to record record growth rates supported by political stability, an ambitious vision, and advanced infrastructure. The exhibition provides a direct meeting with project developers and operators of international hotel brands, to explore partnership and contract opportunities in one of the largest emerging hospitality markets in the world.
The exhibition is expected to witness a remarkable presence from Saudi, Arab and international companies, in addition to dialogue sessions and workshops discussing the future of the sector, and the most prominent challenges and opportunities in the hospitality industry, with a focus on innovation, sustainability and modern technologies that redefine the guest experience.