The “Winter Has a New Destination” campaign offers discounts on accommodation, transfers and wellness experiences, following the destination’s first guest arrivals in June 2026.
Tabuk – Saudi Arabia – Al Rehla
AMAALA, the luxury tourism destination on Saudi Arabia’s northwestern coast, has launched its first winter campaign under the slogan “Winter Has a New Destination,” offering accommodation discounts of up to 40% across seven resorts, alongside reduced transportation rates.
The campaign marks AMAALA’s first winter season since the destination began welcoming guests in June 2026.
Located in the Tabuk region, between the mountains and the Red Sea, AMAALA is approximately a 45-minute drive from Al Wajh International Airport and two hours from Red Sea International Airport. The destination combines luxury hospitality, wellness experiences and marine activities.
Seven Resorts and a Range of Offers
The campaign includes Six Senses AMAALA, Rosewood AMAALA, Nammos AMAALA, Equinox AMAALA, DARA AMAALA, Jayasom Wellness Resort and Four Seasons AMAALA.
Offers vary across properties, including discounted room rates, complimentary breakfast, airport transfers, and wellness, nutrition and relaxation programmes.
According to the destination’s official offers page, selected suites at Six Senses start from SAR 2,100 per night before taxes and fees, while room offers at Equinox start from SAR 1,620. Rates and benefits vary depending on the resort and booking dates.
Wellness and Sailing at the Heart of the Experience
AMAALA places wellness tourism at the centre of its hospitality offering, with specialised programmes focusing on fitness, relaxation and nutrition, alongside sailing, water sports and experiences at AMAALA Yacht Club.
The range of activities varies between resorts, allowing visitors to choose accommodation based on their interests, whether they prioritise wellness, relaxation or marine adventures.
Al Rehla Perspective | What Travellers Should Know Before Booking
The winter offers provide an opportunity for travellers interested in exploring a new Saudi tourism destination. However, discounts and booking conditions differ between resorts.
Some offers require reservations to be made before November 30, 2026, while selected promotional stays extend through March 2027.
The published Four Seasons offer is restricted to Saudi citizens and residents, while minimum-stay requirements, taxes and additional benefits vary across properties.
Travellers should therefore compare final prices, cancellation policies, transportation arrangements and included services before confirming their reservations.
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